TOOL Content Ideas

Find the topics your site is missing.

Realword sorts your pages into topic clusters and shows the gaps worth filling, so your next article adds to your coverage for Google and AI search instead of repeating what you have.

✓ No credit card✓ Keyword, intent and format✓ Checked against search demand
Example · Local SEO Strategy30 covered · 3 to write
Already covered
Local SEO Checklist for Small BusinessesYour site
How to Claim and Verify Your Google Business ProfileYour site
Worth writing
Multi-Location SEO Strategy: Managing 10+ Google Business ProfilesHigh priority
multi location seo strategyGuideCommercial
How to Build Geo-Targeted Service Pages Without Doorway PenaltiesMedium priority
local landing page seoHow-toInformational
The short answer

What is Content Ideas?

A content gap tool shows which topics your site does not cover yet. Realword groups your existing articles and website pages into topic clusters, then lists the articles each cluster is missing, each one checked against real search demand rather than guessed. A site that covers a topic from several angles gives Google and AI answers more to pull from.

Start free
From your pages to a topic map
1
Your articles and website pages
Read from your account and your sitemap
2
Grouped into topic clusters
By meaning, not shared keywords
3
Gaps listed per cluster
Keyword, intent, format and priority
How it works

Four steps. No setup.

01

Bring your content

Write a few articles in Realword or add your website so Realword can read its sitemap. Three articles or three pages are enough to start.

02

Pages are grouped into clusters

Realword sorts what you have into topic clusters by meaning, not just shared words, and ignores pages like Contact or About.

03

Gaps are listed

Each cluster lists the articles worth writing, with a keyword, a search intent, a format and a priority, based on demand found through web search.

04

Send an idea to Article Studio

One click opens Article Studio with the keyword and title already filled in.

What you get

Everything in one pass.

Topic clusters

See how your content fits together.

Your pages are grouped into clusters such as "Local SEO Strategy", with a count of what is covered and what is still missing. You can see where your site is deep and where it is thin.

  • Built from your own articles and website pages
  • Grouped by meaning, not shared keywords
  • Covered and missing topics side by side
Start free
Topic clusters
Local SEO Strategy30 covered · 3 to write
Ecommerce SEO27 covered · 2 to write
Technical SEO18 covered · 4 to write
Local SEO Strategy · already covered
NAP Consistency: What It Is and Why It MattersYour site
Local Schema Markup for Service BusinessesYour site
Every idea, fully specified

A keyword, an intent and a format for each idea.

Each idea comes with the search phrase to target, whether people are looking to learn or to buy, and the format that fits, such as a how-to, a guide or a comparison. It also shows the demand signal behind it.

  • Keyword written the way people search
  • Intent: informational, commercial or transactional
  • Priority: high, medium or low
Start free
One idea, fully specified
How to Build Geo-Targeted Service Pages Without Doorway Penalties
Keywordlocal landing page seo
IntentInformationalFormatHow-toPriorityMedium
Why this idea

A recurring People Also Ask question that none of your pages answer yet.

One click to write

From gap to draft in one step.

Pick an idea and Article Studio opens with the keyword and title filled in. For ideas in a cluster you already have, the article can link back to that cluster's existing pages.

  • Keyword and title filled in for you
  • Internal links to the cluster's existing pages
  • Research and writing follow in the same workspace
Start free
Content Ideas
Multi-Location SEO Strategy: Managing 10+ Google Business ProfilesHigh priority
multi location seo strategyGuideCommercial
Write this article
↓
Article StudioFilled in for you
Primary keywordmulti location seo strategy
Internal linksThe cluster's existing pages
Who it's for

Built for people who publish.

Founders and in-house marketers

See what to publish next without hiring a full content team.

Content agencies

Find the gaps in each client site before planning the next month of articles.

SEO professionals

Turn a site audit into a prioritized list of articles worth writing.

Bloggers

Stop repeating yourself and build out the topics readers still ask about.

Quick answers

Frequently asked questions.

What is a content gap?
A topic or question your audience searches for that your site does not cover yet.
How does Content Ideas know what is missing?
It reads your existing articles and website pages, groups them into clusters, and uses web search to find related questions and topics with real demand that none of your pages cover.
Does it compare me with my competitors?
Not directly. Content Ideas looks at the gaps in your own coverage and checks demand through web search. The research step in Article Studio is where Realword studies the competing pages for the specific keyword you choose.
What if I have no content yet?
With fewer than three articles or website pages, Realword can build a one-time starter topic map from your website or a short description of your niche.
How often does it update?
The map is refreshed about every 7 days, and again if you change your website.
Is it free?
Content Ideas is included on every plan, Free included.

Try Content Ideas free.

Start with free credits. No credit card, and your work stays yours.

7-day refund on unused credits